WorkflowLife & Annuities

Annuity & Life Replacement Analysis

Annuity and life replacement analysis that prices what the buyer gives up, before the principal signs

Surrender charges, lost riders and fees shown before the buyer switches.

See one case, screen by screen ↓
demo$38,010a 2001 annuity's 4.00% lifetime guarantee, priced as given up at the buyer's 15-year horizon
demo$23,237behind on guarantees — the net the principal sees, after the 8% bonus and the death benefit
target12minfrom a complete packet to a priced, cited comparison
target100%of benefits given up priced in dollars before the decision
In short

What is Annuity & Life Replacement Analysis?

Software that sets the contract a buyer is leaving beside the one they are buying, so the reviewer can weigh surrender charges, a new surrender period, benefits given up and fee changes before approving the replacement. Annuity & Life Replacement Analysis reads both contracts, cites every term to its page and prices each benefit given up in dollars, so the principal sees a net gain or loss, not a list.

How to choose AI solutions for insurance →

Updated

The problem

Why replacement reviews weigh the bonus and miss the guarantee

When a buyer moves money from one annuity or life policy into another, the principal reviewer has to weigh the whole transaction: a surrender charge to leave, a new surrender period, death and living benefits given up, and any change in fees. Those facts sit in two contracts, a statement, the replacement notice, the 1035 transfer form and an illustration — and the old contract is often decades old, scanned, with its riders in separate endorsements.

So the comparison is built by hand, usually from the producer's own summary, and it comes out lopsided. The new contract's bonus and illustrated rate are dollar figures; the old contract's guaranteed rate or stepped-up death benefit is a bullet point nobody has priced. Meanwhile the clocks are short — five business days to notify the existing insurer, seven for a variable annuity principal review — and a producer moving many old guaranteed contracts is found at year end, if at all.

estimated2–3hoursto build one replacement comparison by hand
typical5business daysto notify the existing insurer of a replacement
typical$484Bpaid by life insurers in surrenders and withdrawals in 2024, up 16.3%
Where a replacement file's minutes goestimated
By hand165 days
With the solution25.5 days
  • Sorting the packet and checking the forms25 → 1 d
  • Reading both contracts and the statement50 → 3 d
  • Pricing what is given up and gained30 → 2 d
  • Exchange history and the buyer's profile30 → 3.5 d
  • Drafting the notice, letters and decision record15 → 1 d
  • The principal's review and signature15 → 15 d

Estimated split for one annuity replacement file, by hand and with the solution. The agents' run in the working solution took 11 min 40 s; the principal's own review is the same in both.

How it works

How a replacement moves

Six specialist agents read both contracts and price what the buyer gives up; the principal reviewer decides and signs.

What comes in
Replacement packet in9 documents · two contracts, statement, notice, 1035 form, illustration
Agents at work
Packet readersort + clocks
Then
Contract readerold and new, cited
Then
Benefit pricer
Exchange history agent
Then
Best-interest checker
Letter writernotice + letters
A person decides
Principal reviewerapproves, returns or declines
What comes out
Priced comparison
Signed decision
Notice to the existing insurer
One case, step by step

One annuity exchange, from packet to signed decision

Eleanor Vasquez, 67, of Tucson wants to move $209,412.86 from a 2001 fixed annuity into a fixed indexed annuity with an 8% bonus. Here is her file, screen by screen, in the working solution.

  1. 01Morning

    Every open replacement, priced and ordered by its clock

    Claire Whitcombe · Suitability & replacement principal

    Claire opens Replacements in review: eight open files at Larkspur Life & Annuity, each with its priced net, its flags, the rule it falls under and its due date. Across six of them, $146,657 would be given up on guarantees. Eleanor's file carries three flags.

    “4.00% guarantee given up · New 10-year surrender · Exchange 22 months ago”

  2. 02Received complete

    Nine documents sorted, the clocks started

    Packet reader

    The packet arrived complete on Thu Oct 8 at 2:02 pm: the Keystone contract and endorsements (22 scanned pages), the Sep 30 statement, the application, the signed Important Notice Regarding Replacement, the 1035 transfer request, the suitability questionnaire, the illustration, the product specification and the producer's comparison. Tomás Reyes sent the notice to Granite Plains Life the next morning — day 1 of 5.

    “Sorted 9 documents · notice signed · 1035 form complete · clocks started”

  3. 0311 min 40 s

    Old contract and new, face to face

    Contract reader

    The balance sets Keystone, 2001, beside Summit Ascent 10, row by row: rate and growth, surrender and access, benefits, fees and tax. Forty-one terms read from both contracts and the statement, each with a chip to its page — 4.00% for the life of the contract on Keystone p.4, the 0% index floor on spec p.2.

    The contract reader never infers a guarantee it cannot cite.

  4. 04Price it

    The 4.00% guarantee, priced: $38,010 given up

    Benefit pricer

    Claire clicks Price it on the guaranteed rate. The method is rebuild cost: at 82 the old contract guarantees $377,140.73; to be guaranteed the same, Eleanor would need $247,422.39 today at the best guaranteed rate on the market, 2.85%. The difference — $38,009.53 — is what she gives up by switching.

  5. 05On the workbench

    Every input stated, every assumption moved

    Benefit pricer

    The pricing workbench shows the three steps of the method, a sensitivity grid of horizon against today's guaranteed rate, and the break-even: Summit Ascent 10 must credit 3.47% a year, every year for 15 years, counting its bonus, to match the old guarantee. It guarantees 0%; its illustration assumes 4.35%.

    Net on guarantees: −$38,010 given up, +$16,753 bonus gained, −$1,980 on the death benefit — −$23,237.

  6. 06One switch

    The picture the buyer was shown

    Claire Whitcombe · Suitability & replacement principal

    Switched to As illustrated, the balance flips: the new contract looks $51,224 ahead at 82, and the screen says plainly that none of it is guaranteed. The agents had already found why the buyer saw it that way: the producer's comparison set the illustrated 4.35% against her 4.00% and did not mention that her 4.00% is guaranteed for life.

    “This is the picture the buyer was shown. On the illustration the new contract is $51,224 ahead at 82. None of it is guaranteed: the contract guarantees a 0% floor.”

  7. 072:10 pm

    Her second exchange in 22 months

    Exchange history agent

    The 60-month look-back finds Dec 9, 2024: $64,000 moved from a Granite Plains Heritage 5, guaranteeing 3.00%, into a Larkspur Summit Ascent 7 — through the same producer. If this one is approved, $294,286 of her $412,000 of liquid money would sit under surrender charges until 2031 and 2036.

  8. 08Same run

    The producer's pattern, found now, not at year end

    Exchange history agent

    Darren Pike of Saguaro Ridge Financial Group: 9 replacements in 12 months, 64% of his Larkspur sales against a book of 18%, 7 of them out of contracts guaranteeing 3% or more. Above the 40% replacement-share flag for three months running, with a referral to Ingrid Solberg in sales-practice compliance one click away.

  9. 09Decided

    Not approved, and returned with the priced comparison

    Claire Whitcombe · Suitability & replacement principal

    The best-interest checker has drafted three reasons against a conservative profile. Claire chooses Not approve and return, keeps the three reasons, confirms she reviewed the priced comparison and the cited pages, and signs.

    The best-interest checker never approves or declines; the letter writer sends nothing without a person's signature.

  10. 10Signed · Oct 12, 8:42 am

    A decision record anyone can follow

    Claire Whitcombe · Suitability & replacement principal

    The record carries the priced comparison, the reasons and what the buyer keeps if not replaced: her 4.00% lifetime guarantee, 10% free withdrawals each year and a death benefit of at least $150,000. The return letter went to Darren Pike through the producer portal, and every step by people and agents is on the record — inside the review window that ends Mon Oct 19.

Who it’s for

Built for everyone who touches a replacement.

The same file, seen by the four people who carry it — what their week looked like, and what it looks like now.

CW
Claire WhitcombeSuitability & replacement principal, Larkspur Life & Annuity
Principal reviewer
Before
Signs 25–40 replacement files a week from the producer's own summary. “The illustration always wins. I need to know what the guarantees say.”
Now
Opens each file on a priced balance: every term cited to its page, every benefit given up in dollars, the net and the reasons drafted.
TR
Tomás ReyesReplacement processing specialist
Replacement processing
Before
Chases missing forms and statements. “Half my day is waiting for a statement we already have somewhere.”
Now
Gets a sorted packet with the notice and 1035 form checked and the clocks started, and sends the existing-insurer notice on day 1.
IS
Ingrid SolbergSales-practice compliance officer
Second approver
Before
Watches producers whose replacement rates look wrong. “I find the pattern at year end, after the damage.”
Now
Gets the referral while the files are still open, with each producer's 12-month replacement share and the value priced as given up.
DP
Darren PikeIndependent producer, Saguaro Ridge Financial Group
Producer
Before
Writes the sale and answers the reviewer's questions. “Tell me what you need and I'll get it signed today.”
Now
Gets a return letter through the producer portal with the priced comparison attached and exactly what would be needed to proceed.
Built on the engine

6 agents. Each with one job, and hard limits.

Six specialist agents read both contracts and price what the buyer gives up; the principal reviewer decides and signs.

Packet reader

Sorts each replacement packet into its document types, checks the replacement notice is signed and the 1035 request complete, and starts the clocks.

  • Never fills in a missing signature or form
  • Keeps the original files unchanged
Contract reader

Reads both contracts, their endorsements and the statement; extracts every guarantee, surrender term, death benefit, waiver and fee, each cited to its page.

  • Never infers a guarantee it cannot cite
  • Low-confidence values go to a person
Benefit pricer

Prices each row of the comparison by a named method with stated inputs, nets the guaranteed values and computes the break-even rate.

  • Never nets an illustrated value
  • Shows surrender exposure without netting it
  • Never decides
Exchange history agent

Searches the exchange register for the buyer's exchanges in the last 60 months (36 for variable annuities) and the producer's replacement pattern over 12 months.

  • Never contacts the buyer or the producer
Best-interest checker

Compares the switch with the buyer's profile — risk, horizon, liquidity, objective — and drafts the reasons for and against.

  • Never approves or declines
  • Every reason cites its evidence
Letter writer

Drafts the notice to the existing insurer, the return letter to the producer and the decision record.

  • Sends nothing without a person's signature
Principal reviewer

Decides and signs; compliance co-signs a switch priced as a loss. The agents propose; a named person decides.

Ask in plain words

Ask about any file, in plain words

Ask about a replacement, a price, a buyer's history — or tell it what to draft. Every answer cites its page.

Why is the 4% rate worth $38,010?

Because Eleanor could not buy it again today. Her Keystone contract guarantees 4.00% for life, so at 82 she is guaranteed $377,140.73. The best guaranteed rate on the market today is 2.85%; to be guaranteed the same at 82 she would need $247,422.39 today — $38,009.53 more than her $209,412.86.

Has Eleanor exchanged an annuity before?

Yes — 22 months ago. On Dec 9, 2024 she moved $64,000 from a Granite Plains Heritage 5, guaranteeing 3.00%, into a Larkspur Summit Ascent 7, through the same producer, Darren Pike. It is inside the 60-month look-back. If this one is approved, $294,286 of her $412,000 would be under surrender charges.

What would the new contract have to earn to be worth it?

3.47% a year, every year for 15 years, counting the 8% bonus. Summit Ascent 10 guarantees 0% and the illustration assumes 4.35%. The illustration may be met; it is not promised, and her 4.00% is.

Draft the return to Darren Pike

Drafted. It says the 4.00% guarantee is worth $38,010 at her horizon and the bonus returns $16,753, so on guarantees she is $23,237 behind; that his comparison set the illustrated 4.35% against her 4.00% without saying hers is guaranteed; and that this is her second exchange with him in 22 months. It is waiting for your signature.

Every screen

The working solution, as it ships.

13 screens from the working solution, on its sample data. Pick one to see it large.

The balanceOld contract and new, face to face row by row, each row priced given up or gained, ending in the net for the buyer: −$23,237.
Replacements in reviewEvery open replacement with its priced net, flags, rule and clock; clean gains can be approved together.
The case fileThe agents' run on the file, what they found, the nine documents in the packet and the buyer's profile.
Price itThe 4.00% guarantee priced in place by rebuild cost, with the horizon and today's guaranteed rate adjustable.
The pricing workbenchThe method step by step, the sensitivity grid, the 3.47% break-even and the pricing methods library.
As illustratedThe same balance on the illustration — $51,224 ahead at 82, none of it guaranteed.
The buyer's look-backTwenty-five years of contracts on a timeline, with the 60-month window and an exchange 22 months ago.
The producer's patternReplacements by month, share of sales against the book, every file priced, and the referral to compliance.
Not approve and returnThe three drafted reasons, the principal's name and the confirmation that the cited pages were reviewed.
The decision recordSigned, with the priced comparison, the reasons, what the buyer keeps, and every step on the record.
The replacement registerFiles reviewed, approved, returned and declined each month, notices inside 5 days, and replacements by producer.
Rules and clocksThe rule sets in force by product and state — replacement notices, best interest, FINRA Rule 2330, New York Regulation 60 — each versioned and owned.
SettingsFlags and thresholds, clocks and approvers, and the people who prepare, decide and second-approve.
Governance

Built for supervised sales: cited, priced, signed, on the record.

Every figure cites its pageEach cell on the balance carries a chip to the contract, statement, illustration, form or rate file line it came from — Keystone p.4, spec p.2, rate file l.14.
A named principal decides and signsThe agents read, price and draft. Only the suitability and replacement principal approves, returns or declines, with an electronic signature and a confirmation that the priced comparison and cited pages were reviewed.
A second approver above thresholdsApproving a switch priced as a loss needs a written reason and goes to Ingrid Solberg as second approver; so do declines and overrides above $250,000 or for buyers 80 and older.
Only guarantees are nettedIllustrated rates and surrender exposure are shown, never netted. The net for the buyer is built on guaranteed values, by a named pricing method with its inputs on screen.
Rules and methods are versioned and ownedEach rule set has a version, an owner and a change date; the pricing methods are version 2.3, approved Sep 14, 2026. Replay last month's files to see which would come out differently before a change goes live.
On the record, indexed by producerEvery step by people and agents is on the file's record with who, what and when. Notices are kept indexed by producer for five years, and the agents never contact the buyer or the producer.
Configuration

Your thresholds, your clocks, your approvers

What gets flagged, how it is priced and who signs are settings, set by your compliance team.

SettingDefaultChoose from
Priced given up above$10,000, net on guarantees$5,000 · $10,000 · $15,000 · $25,000
New surrender period of7 years or more5 years or more · 7 years or more · 10 years or more
Another exchange within60 months (36 months for variable annuities)36 months · 60 months
Buyer age — second look for older buyers75 or older70 or older · 75 or older · 80 or older
Producer replacement share above40%, rolling 12 months30% · 40% · 50%
Net illustrated ratesOffOn · Off
Show surrender exposure on every rowOnOn · Off
Price lost riders with the methods libraryOnOn · Off
Connections

Works with the documents and systems you already run

Existing contractscontract, riders and endorsements, scanned or digital, and the latest statement
Proposed product specificationsand the illustration the buyer was shown
Replacement and 1035 formsthe signed notice, the transfer request and the application
Suitability questionnairerisk, objective, horizon, income and liquidity
Exchange registerprior exchanges and producer appointments
Producer portal and carrier noticesreturn letters out, existing-insurer notices sent
What it changes

The difference, in numbers.

Every figure is labelled: a target the solution is built to, an estimate, a typical published result, or a proven one.

target
12min
from a complete packet to a priced, cited comparison
By hand2–3 hours
With agents≈ 12 min
target
100%
of benefits given up priced in dollars before the decision
8 of 8 rows
guaranteed values netted
typical
5days
to notify the existing insurer, met on every file
Sent on day 1
business days

“demo” = seen in the working solution, on its sample data · “target” = the design goal, measured in the live solution · “estimated” = our estimate · “typical” = published figures: NAIC Life Insurance and Annuities Replacement Model Regulation #613 §5A (5 business days to notify the existing insurer; notices kept 5 years) and NAIC 2024 Annual Life Industry Commentary ($484B in surrenders and withdrawals in 2024, up 16.3%). Rules shown in the solution also draw on NAIC Suitability in Annuity Transactions Model Regulation #275 §6 (60-month look-back) and FINRA Rule 2330. People, companies and products named on this page are fictional — characters and sample data in the working solution.

Questions

What replacement and suitability teams ask us.

What is annuity replacement analysis software?

Software that sets the contract a buyer is leaving beside the one they are buying, so the reviewer can weigh surrender charges, a new surrender period, benefits given up and fee changes before approving the replacement. Annuity & Life Replacement Analysis reads both contracts, cites every term to its page and prices each benefit given up in dollars, so the principal sees a net gain or loss, not a list.

How does it price a benefit the buyer gives up?

By a named method with its inputs on screen. A guaranteed rate is priced by rebuild cost — what it would cost today to buy the same guarantee at the best guaranteed rate on the market. A bonus is counted in dollars with its vesting schedule, a death benefit by mortality-weighted recapture and fees by present value; a new surrender period is shown year by year but never netted.

Does it handle 1035 exchanges and variable annuity reviews under FINRA Rule 2330?

Yes. The packet reader checks the 1035 transfer request and the signed replacement notice. Variable annuities follow their own rule set — principal review within 7 business days of a complete application and a 36-month look-back for another deferred variable annuity exchange.

Does it check the buyer's prior exchanges?

Yes. The exchange history agent searches the exchange register for the buyer's exchanges in the last 60 months (36 for variable annuities) and the producer's replacements over the last 12 months, and flags a producer above your replacement-share threshold.

Does it cover life insurance replacements and New York Regulation 60?

Yes. Life replacements are in the same queue, with a rule that flags a restart of the contestable and suicide periods. New York business has its own rule set: a signed disclosure statement comparing both contracts, and the notice to the existing insurer with it.

Does the AI approve or decline replacements?

No. The agents read, price and draft. The suitability and replacement principal approves, returns or declines and signs, and approving a switch priced as a loss needs a written reason and a second approver. The letter writer sends nothing without a person's signature.

Can we set our own thresholds, clocks and approvers?

Yes. The given-up flag, the surrender-period flag, the look-back window, the age for a second look, the producer replacement share, the clocks, the second approver and the rate file are all settings, and each rule set is versioned with an owner.

How long does it take to go live?

The Agentic Solution Engine builds and deploys it from your requirements — your rule sets, letter templates, rate file and a sample of past replacement packets — and it goes live once every quality gate has passed. We will walk you through it on your own files first.

See it on
your replacement files.

We’ll run Annuity & Life Replacement Analysis on a sample of your own past replacement packets.